1/14/2025
Lucas Oil Late Model Dirt Series
Lucas Oil Late Model Dirt Series Enters Multi-Year Agreement with Mark of Valor Apparel
BATAVIA, Ohio (January 14, 2025) – The Lucas Oil Late Model Dirt Series presented by FloRacing has entered a multi-year agreement that makes Mark of Valor apparel the exclusive outfitter for the national tour’s official merchandise.
Founded in 2015 by open wheel modified standout Tanner Wilson, Mark of Valor’s mission is to deliver a top-of-the-line, adrenaline-fueled product experience to passionate fans, enthusiasts, and professionals. Mark of Valor strives to create quality apparel that they can be proud of, and that their customers can proudly wear.
“It’s an honor to become a partner of the Lucas Oil Late Model Dirt Series. Ever since I first worked for them years ago, I have respected Lucas Oil, the Series, and the Staff for how they operate at the highest professional level. They continue to do so much for Dirt Racing. Rick, Jeremy, Ashley, Wayne and team are top-notch and I’m excited to grow Mark of Valor alongside this great organization.”
Fans can purchase the latest Lucas Oil Late Model Dirt Series presented by FloRacing merchandise on-site at all series events.
An online hub for Lucas Oil Late Model Dirt Series presented by FloRacing merchandise is currently being developed at www.markofvalor.com/collections/lucas-dirt. Once complete, the online store will feature a variety of Lucas Oil Late Model Dirt Series presented by FloRacing merchandise.
“We’re excited to partner with Mark of Valor as the official merchandise provider for the Lucas Oil Late Model Dirt Series presented by FloRacing,” said Rick Schwallie, Series Director. “We look forward to working with Tanner Wilson and his team. Their industry knowledge will bring new, trending products that our fans will love.”
For the latest news, results, championship standings, and more about the Lucas Oil Late Model Dirt Series, please visit www.lucasdirt.com.
Submitted By: Jeremy Shields
